Wooden Wall Panel UK
Authority building through digital PR, guest posting and content syndication.
My roleOff-Page SEO and Digital PR
1,117organic visits, from 0
125referring domains, from 9
October 2025 – January 2026
Fahad Ayub, SEO Specialist
Technical, On-Page & Off-Page SEO | SEO Strategy, Digital PR & GEO | International SEO
I analyse websites, identify organic growth opportunities, build prioritised SEO roadmaps, coordinate execution, and track the impact in Google Search Console and third-party SEO tools.
Quick credibility
- 1.5+ years
- Professional SEO experience in agency and client-project roles
- International exposure
- Projects targeting the UK, USA, France, Spain, Pakistan and global markets
- Industries
- Ecommerce, SaaS, healthcare, immigration and visa services, automotive, local business, technology consulting
- Team coordination
- Assigned and managed SEO tasks for 10+ junior and intern team members
Selected outcomes
1,117organic visits, from 0
Wooden Wall Panel UK, Oct 2025 – Jan 2026
6.1Korganic traffic, from 3.9K
KKT Pakistan, Feb – Apr 2026
713weekly clicks, from 324
Green Spark Software, Feb – Apr 2026 (Google Search Console)
Selected case studies
Four projects across ecommerce, SaaS and healthcare, each with my role and the measured result.
Showing 4 of 4
KKT Pakistan
Competitor backlink analysis, low-quality link risk review and authoritative link acquisition.
My roleOff-Page SEO and Authority-Building Support
6.1Korganic traffic, from 3.9K
2.2Kranking keywords, from 1.1K
February – April 2026
Green Spark Software
Topical authority and competitive SaaS visibility.
My roleOff-Page SEO and Authority Building
713weekly Search Console clicks, from 324
295referring domains, from 161
February – April 2026
Wajid Auto
Technical analysis, competitor and content-gap research, ecommerce on-page opportunities.
My roleSEO Strategist, On-Page and Technical SEO
1.6Korganic traffic, from 1.1K
1.9Kranking keywords, from 1K
June – August 2026
SEO expertise
Technical SEO
Site analysis, schema opportunity research, image and bandwidth issues, and technical barriers to search visibility, using Screaming Frog, Google Search Console and GA4.
On-Page SEO
Metadata, headings, search-intent alignment, internal linking, FAQs and category descriptions, mainly for ecommerce and service websites.
Off-Page SEO
Competitor backlink analysis, low-quality link identification, guest posting, content syndication and profile creation to build authority.
SEO Strategy
Competitor and content-gap analysis, reverse engineering of competing sites, and prioritised roadmaps for ecommerce, SaaS and service websites.
International SEO
Search strategy for sites targeting the UK, USA, France, Spain and global audiences, including immigration and visa services across several markets.
Digital PR & GEO
Digital PR campaigns for authority building in a UK ecommerce market. AI SEO / GEO is part of my skill set as I develop it alongside core search work.
How I work
Research
Audit the site, analyse competitors and backlinks, and map keyword, search-intent and content gaps to find where organic growth is realistic.
Strategy
Turn findings into a prioritised roadmap: which technical fixes, page improvements, content and authority-building actions come first, and why.
Execution
Implement changes directly or coordinate them through junior and intern team members, with clear task plans across keyword research, content, on-page, technical and link building.
Measurement
Track organic traffic, ranking keywords, impressions, clicks and referring domains in Google Search Console, GA4, Semrush and Ahrefs, and report progress with next steps.
Experience snapshot
SEO Specialist, Technology Castle
Nov 2025 – Present
Lead SEO strategy and execution for international client websites across ecommerce, SaaS, healthcare, service, automotive and immigration sectors. Responsibilities include audits, roadmaps, off-page and authority campaigns, local SEO and Google Business Profile optimisation, performance reporting, and coordinating 10+ junior and intern team members.
Junior SEO Specialist, SEOmasterz
Apr 2025 – Oct 2025
Supported international client campaigns with keyword and competitor research, search-intent and content-gap analysis, on-page improvements, SEO audits and link-building workflows.
Progression: from supporting campaign execution to owning strategy, project coordination and reporting across multiple international projects.
Tools
- Research & analysis
- SemrushAhrefsScreaming Frog
- Search & analytics
- Google Search ConsoleGoogle Analytics 4Bing Webmaster ToolsMicrosoft ClarityGoogle Tag Manager
- Local
- Google Business Profile
- Platforms
- WordPressElementorShopify
Hiring for an SEO role?
Review the case studies for the detail behind the numbers, download my CV, or get in touch about remote and international SEO opportunities.